We are a group of digital marketing consultants having worked and delivered businesses online, designing plans from scratch. We provide consulting services on subjects related to Digital Marketing and strategize plans for businesses wanting to make a mark online. We live in an era where being online and digitally accessible is of prime importance. The current generation of internet users will be the future customers for online businesses.
Our team consists of professionals who are experienced marketing experts, content writers, web developers and search engine specialists. We offer various consultancy and other services that are required to increase the sales of business. We deliver the best results with innovative and creative ideas.
Our team at works efficiently as per your requirements and provides excellent services. Our expertise lies in print media, multiplex branding, electronic media & outdoor branding.
Pay-per-click (PPC) is an internet advertising plan used to bring traffic to websites, where an advertiser pays a publisher when the ad is clicked.
Pay-per-click is generally associated with first category search engines. Advertisers typically offer on keyword phrases relevant to their target market. Contradictorily, content sites usually charge a fixed amount per click than using a bidding system. PPC “display” advertisements, also referred to as “banner” ads, are presented on web sites with content that have agreed to show ads and typically do not fit in the pay-per-click criteria. Many social networking sites have also adopted pay-per-click as one of their advertising models.
Paid search is actually different than organic search. Organic search results are based on an algorithm designed to bring the most compatible and appropriate conclusions to users. Paid search results, are altered by a legitimate promotion plan between the advertiser and Web host.
Pay-per-clicks are used to determine the profitability and benefits of internet marketing. If the main aim of an ad is to generate a click, or drive traffic to a destination, then pay-per-click is the favored metric. Once a particular number of web impressions are achieved, the quality and placing of the advertisement will influence click through rates and the resulting pay-per-click.